Speaker line-up for Music 4.5 Record Label of the Future announced
2Pears – the team that creates opportunities and events to inform, educate and connect entrepreneurs, startups and investors in music, media and technology- has announced the speaker line-up for Music 4.5 Record Label of the Future on 23 February 2017.
As record labels contend with an industry landscape that combines elements of social media management, location-based marketing, promotion that doesn’t convert to sales, and technology that enables a number of musicians to go it alone, it’s clear that one size doesn’t fit all. And there is new competition on the horizon. Streaming services may become labels. SoundCloud has become a viable launchpad for musicians. And then there are emerging opportunities to market outside of the usual parameters – via services for independent musicians that specialize in sync and labels creating their own brands. It’s a wide-open landscape, and many previously inconceivable ideas are now on the table.
Music 4.5. The Record Label of the Future will explore how record labels are and could disrupt and adapt to a music landscape where creation, curation, promotion, and marketing require imagination, multi-channel strategies, and a healthy dose of technology. It will explore the ways in which record labels are remaining relevant and cutting edge adapting and adopting new ways and roles, with a close look at how independent musicians, DIY labels and “label services” are providing inspiration by taking advantage of altering consumer habits underpinned by new technologies.
Our half-day seminar will take place on 23 February 2017 in London and our roster of expert speakers include:
-Paul Pacifico, CEO, Association of Independent Music (AIM) will explore the changing relationship between artist and fan
-Geoff Taylor, CEO, British Phonographic Industry (BPI) will dissect the new business models adopted by record labels
-Paul Hitchman, President, Kobalt Music Recordings will explain the emergence and benefit of label services
-Dr. Tom Hodgson, artist (Stornoway) and co-founder of live-booking platform Tigmus will explore if artists who go it alone have a realistic and sustainable route to market and can achieve mass audiences
-Alistair Norbury, EVP International Recordings, BMG will juxtapose existing record label business practice against possible viable alternatives
Jon ‘Webbo’ Webster, President, Music Managers Forum will ask: What is the role of promotion if it doesn’t result in paid-for consumption?
Ananay Aguilar, Mellon Fellow at University of Cambridge will demonstrate the rise of the ‘musicpreneur’
Robert Horsfall, Sound Advice will dissect if the new industry reality and artist-label relationship requires a new type of creative contract, or partnership
Don’t miss out on this ground-breaking discussion in London on 23 February 2017. Book your tickets here.