Memrica wins TechPitch 4.5
Smartphone and tablet memory aid, Memrica, has become the latest company to win a TechPitch 4.5. The start-up uses image and facial recognition to connect the information people need to remember to the people and things around them.
Following the success of the new method of judging introduced at the last Music TechPitch 4.5, the judges “invested” in the pitching start-ups with the help of duplo. Memrica received £90k in duplo.
Mary Matthews, the founder and director of Memrica, tells 4.5 she’s honoured and happy to have won.
– There were some great companies pitching last night and I hope their businesses go from strength to strength. I had such a great time that I missed the train and didn’t get home until 3am! But it was worth it…
She encourages other start-ups to really think about how they use their time on stage.
– Three minutes goes really quickly! Strip out everything from your pitch but the bare essentials and concentrate on clearly getting across key things the judges will want to hear – do some research on them too. Practise, practise and practise again. Take advantage of the free training offered by TechPitch 4.5, it really is excellent.
The runner up, 3Dprinteo, a SaaS sales automation solution for 3D printing services, received £80k in duplo. Airspace Networks, a proximity marketing network for retailers, leisure venues, sports stadia and advertiser, came in shared third place with designers fashion rental marketplace, Rentez-Vous, both getting £70k each in duplo.
The winner of the audience vote was also Memrica, with Rentez-Vous as the runner up and RazorSecure, a server monitoring product designed to detect if your server has been hacked, coming in third place.
- AutoGuru, an auto service aggregator platform with the ability to offer instant, multiple quotes and the ability to compare quotes based on price, proximity, garage rating, scheduling and special offers.
- MyHelpster, an online service platform helping freelancers and homeworker with their annoying daily tasks.
- Style Compare, a fashion discovery website which makes it easier to find fashion online.
David Evans, Director, Innovation Corporate Solutions, Prudential
Anette Anthony, Angel Investor
Danvers Baillieu, COO, Privax
Andy Hood, Head of Emerging Technologies, AKQA
Michael Mainelli, Alderman of City of London